CHAPTER Saf-C 1200 SPECIAL LICENSE PLATE PROGRAM RULES
Statutory Authority: RSA 261-A:7
PART Saf-C 1201 DEFINITIONS
Saf-C 1201.01 "Affinity group" means "affinity group" as defined by RSA 261-A:2.
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Saf-C 1201.02 "Commissioner" means the commissioner of the department of safety.
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Saf-C 1201.03 "Department" means the department of safety.
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Saf-C 1201.04 "Special license plate" means "special license plate" as defined by RSA 261-A:2.
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PART Saf-C 1202 APPLICATION BY AFFINITY GROUP
Saf-C 1202.01 Application Requirements.
(a) A complete application shall consist of the following:
(1) A petition, as specified by Saf-C 1202.02;
(2) A marketing strategy, as specified by Saf-C 1202.03;
(3) A fiscal impact statement as specified by Saf-C 1202.04;
(4) A complete form DSMV 484, as specified by Saf-C 1202.05.
(b) The fee specified by RSA 261-A:5, I, shall be submitted with the application.
(c) Applications shall be submitted to the Division of Motor Vehicles, Attention: Director's Office, James H. Hayes Building, 33 Hazen Drive, Concord, NH 03305, or by appearing in person at the James H. Hayes Building.
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Saf-C 1202.02 Petitions.
(a) An affinity group shall submit, as part of its application, a petition signed by at least 300 individuals indicating their intent to purchase the special license plate.
(b) In place of a petition, an affinity group may submit 300 or more individual applications for a special license plate.
(c) Petitions or individual applications shall be legible or the department shall return the petition or applications to the affinity group.
(d) Petitions shall include the following notices:
(1) A statement that by signing the petition the person is declaring his or her intent to purchase the special plate requested; and
(2) A statement that the petition is signed under the penalty of unsworn falsification pursuant to RSA 641:3.
(e) The notices specified in (d) above shall be typewritten at the top of each page of the petition.
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Saf-C 1202.03 Marketing Strategy.
(a) The affinity group shall submit a marketing strategy which includes the following information:
(1) Short term marketing plan describing how the affinity group will market the special license plate for one year after its approval;
(2) Long term marketing plan describing how the affinity group will sustain original applicants and solicit new applicants for 5 years after its approval; and
(3) A description of the affinity group, including but not limited to:
a. Its name and address;
b. The number of members; and
c. The names and addresses of officers or leaders of group.
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Saf-C 1202.04 Fiscal Impact Statement.
(a) The affinity group shall submit a fiscal impact statement which outlines:
(1) The expected revenue to the affinity group; and
(2) The expected costs to the department.
(b) The fiscal impact statement shall include the following information:
(1) The methodology for determining the revenue; and
(2) A projection for sustained revenue for 5 year period after approval of special license plate.
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Saf-C 1202.05 Application Form DSMV 484.
(a) Affinity groups shall complete form DSMV 484.
(b) Affinity groups shall supply on form DSMV 484 the following information:
(1) The name, address and phone number of the affinity group;
(2) The name, address and phone number of a point of contact person;
(3) The number of plates being applied for;
(4) The date of the application; and
(5) Certification that the affinity group has notified its members the plate fee is non-refundable after the application is processed.
(c) The representative of the affinity group shall sign the form.
(d) A copy of any graphic device associated with the affinity group which is to be used on the special license plate shall be attached to DSMV 484.
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PART Saf-C 1203 REVIEW BY THE COMMISSIONER
Saf-C 1203.01 Review. Within 60 days of receipt of a complete application, as specified in Saf-C 1202.01, the commissioner shall review the proposal to determine whether to grant or deny the request.
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Saf-C 1203.02 Granting or Denying Application.
(a) The commissioner shall grant the application if he determines:
(1) The requirements of RSA 261-A have been satisfied;
(2) The special plate is financially feasible, based on the fiscal impact statement and marketing strategy; and
(3) The group's graphic device can be reproduced on a license plate.
(b) The commissioner shall deny the application if he determines:
(1) The requirements of (a), above, cannot be met; or
(2) The application is incomplete; or
(3) The application is not in the best interest of the state.
(c) For the purposes of this rule best interest of the state means that the issuance of the plate will not be confusing, harmful or detrimental to the general public.
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